Automating mortgage origination
Taken from the June issue of HousingWire Magazine, the startup profile on AREAL.ai looks at a company seeking to disrupt the loan approval process. AREAL.ai is looking to minimize the need for human interaction in the origination process.
Launched this year in the midst of the pandemic, AREAL.ai restructured into a soft-launch by opening up its website and sending out update emails after its plans to launch at MBA Annual were disrupted.
While many homebuilders, such as D.R. Horton and Tri Pointe Homes, significantly reduced the number of new home starts over the last quarter amid sluggish homebuyer demand, Smith Douglas Homes Corp. is taking a different approach, akin to that of Lennar. Pace over price. The builder’s strategy reflects a commitment to affordability and serving the […]
HousingWire on Tuesday announced the launch of the HousingWire Mortgage Rankings, a new performance intelligence product designed to provide a clear, data-driven view of mortgage origination activity across the U.S. The rankings benchmark mortgage originators based on observed production, offering a standardized view of performance across geographies, loan types and channels. Historically, the mortgage industry has lacked […]
