Michael Tannenbaum, as the leader of Figure, is at the forefront of transforming the financial products marketplace through blockchain technology. Under his guidance, Figure has become one of the fastest-growing blockchain-powered mortgage companies and the top non-bank HELOC lender in the U.S., unlocking over $16 billion in home equity. Tannenbaum’s extensive background in capital markets and mortgage, honed through previous roles at SoFi and Brex, has been instrumental in driving Figure’s growth and innovation.
In July 2025, Tannenbaum spearheaded the merger of Figure Technology Solutions and Figure Markets, unifying the company to enhance growth and innovation. This merger integrates Figure’s core marketplaces—Figure Connect and Democratized Prime—bridging traditional finance with decentralized finance (DeFi). The company now employs over 450 people across four major U.S. cities.
Under Tannenbaum’s leadership, Figure has introduced several innovative products, including Intellidebt, a tool that helps customers improve their credit and consolidate debt, and a suite of AI-powered innovations that streamline processes and enhance borrower experiences. The Piggyback HELOC, launched in Fall 2024, offers homebuyers a way to lower down payments and avoid mortgage insurance, providing a cash-out option for recent homeowners.
These innovations have delivered tangible results, with Figure’s partners experiencing growth despite industry challenges. While the broader mortgage industry contracted by 35% in 2023, lenders partnered with Figure grew by 11%, showcasing the effectiveness of Figure’s infrastructure and operational scale.
Tannenbaum’s leadership has been pivotal to Figure’s success, with the company generating over $2 billion in volume in Q2 2025 and surpassing $50 billion in blockchain transactions. Figure’s strategic joint venture with Sixth Street and the rapid adoption of Figure Connect highlight its role as a modern alternative to traditional markets. The landmark securitization of $355 million in mortgage assets, rated by S&P Global Ratings, and the progress on DART, Figure’s electronic lien registry system, further underscore Tannenbaum’s impact in bridging traditional finance with blockchain infrastructure. His vision and leadership continue to position Figure as an indispensable growth engine for modern lenders.
What’s the best piece of advice you’ve ever received?
One, optimize for the company, not your resume. Two, get comfortable with being uncomfortable. Both will pay off.
Name:
Michael Tannenbaum
Title:
Chief Executive Officer
Company Name:
Figure Technology Solutions