2021 Vanguard: Samantha Manfer


Insights gleaned from working in originations, servicing, subservicing, warehouse lending and asset management made Samantha Manfer instrumental in building an innovative asset monetization engine that is changing the way investors manage mortgage assets. The new monetization engine gives asset investors the real-time ability to alter asset strategies in response to shifts in mortgage, securities or real estate markets. It employs technology, people and tactics from all the areas in which Manfer has worked during her two decades in the mortgage industry. 

Historically, sub-servicers and asset managers have singularly focused on either performing or non-performing portfolio management. Few have been able to pull together and offer the full spectrum of servicing and retention originations. Manfer’s monetization engine was first created to ensure and protect Planet Home Lending’s own mortgage servicing rights investments. The engine seamlessly and nimbly moves assets based on loan-level performance, shifting between nonperforming, reperforming and performing. When an investor desires liquidation or refinance, the engine shifts the loan to Planet Home Lending’s retention originations team. 

In the past year, private clients found the monetization strategies so effective that they sent over larger portfolios and asked Planet to apply similar strategies to niche and unconventional assets. As a result, the company’s third-party sub-servicing portfolio expanded significantly during the first half of 2021, reaching 46,242 active assets valued at nearly $12 billion. Those results nearly doubled the 23,281 assets valued at $6.3 billion Planet Management Group managed from inception in 2014 to year-end 2020.

What’s the secret to your success? 

“The secret to my success is working at a company with visionary leadership dedicated to innovation to ensure a long-term future. That includes channel leaders who believe we achieve more when we work together. The monetization engine is the most recent example of the synergy we create.”


Samantha Manfer


EVP, Chief Business Development and Brand Officer

Company Name:

Planet Home Lending

3d rendering of a row of luxury townhouses along a street

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