HousingWire’s Brena Nath sits down with industry veteran Greg Sher for an on-the-ground conversation recorded during MBA Secondary in the heart of Times Square. They dive into the significance of physical presence at major events and how visibility drives momentum in housing media and mortgage lending.

The interview pulls back the curtain on HousingWire’s content strategy, including upcoming initiatives at The Gathering in Colorado Springs. Greg reflects on the power of video, the responsibility of thought leadership, and why now is the time to show up and speak up in housing.