customer segmentation
Latest Posts
Discretionary Buyers — AKA Baby Boomers — Reclaim Focus
Mar 29, 2023Numbers may not lie, but they sure do play games as they determine whether to be helpful or not. A corollary: Demographics [numbers again] may be destiny, but if they are, then how come so often these household patterns and the businesses that try to make money from them wind up in different places? Consider […]
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Today’s Edge Goes To Builder Players With Time On Their Side
Mar 27, 2023 -
Volatility And The Myth Of Predictive Customer Data: A Tactical Alternative
Mar 17, 2023 -
Fresh Off Its Latest Merger Deal, Gehan Homes Unifies Its Brands
Feb 21, 2023 -
Financial Well-Being, A New Frontier In Housing Opportunity
Feb 14, 2023 -
Many Homebuilders Look At Build-To-Rent As A Safety Valve … Is It?
Jan 04, 2023 -
Spectator Or Player? The Choice In 2023’s Housing Market Is Yours
Dec 02, 2022 -
What Happens As One-Person Households Reach Critical Mass?
Nov 30, 2022 -
Will 55+ Cohort Seek Future-Proof Retirement Relocation Choices?
Nov 18, 2022 -
Come What May, A New Emerging Generation Of Adults Awaits Solutions
Oct 26, 2022 -
Grand Oak Strikes Again On The M&A Front, Landing N.C. Operator
Oct 21, 2022 -
Strength In Numbers: What The Healthy Jobs Report Means For Builders
Oct 07, 2022
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