Austin, Texas-based Keller Williams, the world’s largest real estate technology franchise by agent count, has more than 1,100 offices and 200,000 associates. In 2020, Keller Williams initially began the formation of kwx, composed of Keller Williams, Keller Williams Worldwide and Keller Home Financial Services, consisting of Keller Mortgage, Keller Offers, Keller Covered, Keller Title and The Partnership Program. In 2019, Keller Williams’ proprietary technology, Command was launched. From lead, to close, to lifetime client relationships, the company’s real estate technology puts the agent in control of their business.
- Command App was launched in 2021 – within the first 10 days, more than 30 thousand KW agents downloaded the app and received a 4.8 rating out of 5 in the Apple Store (45 reviews).
- In Q3 2021, Command hit approximately 103.4 thousand monthly active users (MAU).
- In partnership with agents, via KW Labs, the innovation hub of KW, the franchise is continuing to release new features and benefits for the Command App in 2022.