BeSmartee’s Bright mortgage product suite is a leading digital solution that transforms outdated legacy systems into a modern, seamless experience for borrowers, originators and referral partners. Through advanced automation and streamlined workflows, Bright POS and its integrated mobile mortgage app, Bright Connect, maximize operational efficiency, simplify complex processes and make the path to homeownership faster and more intuitive. This innovative approach redefines the mortgage journey, delivering speed, ease and scalability for lenders and stakeholders alike.
The Bright POS system digitizes the mortgage process by addressing inefficiencies such as disjointed workflows and time-intensive tasks. It enables secure communication, real-time updates and mobile access, ensuring borrowers and lenders stay connected throughout the process. With Bright Connect, BeSmartee extends its value by offering a mobile-first platform designed for today’s on-the-go users, enhancing borrower experiences while enabling loan officers and real estate partners to close deals faster. This seamless integration reduces manual work, accelerates loan approvals and provides a truly modern mortgage experience.
The Bright suite delivers tangible results. From January to November 2024, it contributed to an approximate $270,000 year-over-year revenue increase for lenders, facilitated nearly 28,000 applications monthly, and maintained an 80% app-start-to-submit conversion rate for five years running, proving its reliability and transformative impact in a challenging market.
Company Website:
Markets Served:
Loan Origination
Company HQ:
Aliso Viejo, CA
