The Builder’s Daily

Here’s Why Japan’s Iida Group Chose a 55+ Georgia Builder For Its U.S. Debut 

When Japan-based Iida Group Holdings Image courtesy of Patrick Malloy Communities That demographic focus may seem narrow, but it’s a telling choice. The 55+ buyer is discretionary. Less rate-sensitive. More values-driven. And often motivated by life-stage timing—downsizing, relocating for lifestyle, or buying second homes—not macroeconomic signals. Why This Buyer, and Why Now? Patrick Malloy Communities […]