Marketing & Sales
Latest Posts
Move-Now Buyers Are Still Driving Sales. Are You Ready?
Aug 21, 2025In 2025, life circumstances trump preferences. “Life-happens” motivators come in different brands and colors, but they share common ground in how they work – even now – amidst a broad and deep pall of uncertainty. Job relocations, family changes, and evolving household structures create urgency that cuts through market hesitation. With affordability challenges, mortgage rates […]
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Why People Culture Is 2025’s Hardest-Working Advantage
Aug 14, 2025 -
Why Homebuilding Brand Integrity Starts On The Inside
Aug 08, 2025 -
Why Renter Demand Will Keep Growing—Even If Rates Drop
Aug 05, 2025 -
Fed Up? Stop Waiting. Builders Must Push With Precision Now.
Jul 30, 2025 -
Why Customer Experience Will Impact Builder Outcomes in 2025
Jul 23, 2025 -
Apartment Demand Mojo Intact As New Construction Slows
Jul 21, 2025 -
Why Homebuilders Should Stop Ignoring the Move-In Moment
Jul 11, 2025 -
When Homebuyers Pull Back, Builder Brands Must Step Up
Jul 01, 2025 -
What Separates Homebuilders Thriving Amidst 2025’s Chaos
Jun 26, 2025 -
Here’s Why Randy Mickle Has Joined Drees At This Moment
Jun 20, 2025 -
Rate Buydowns: Temporary Fix, Long-Term Risk For Homebuilders
Jun 20, 2025