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Maverick Systems has created an advisory board of three real estate and technology veterans to help guide the company’s expansion, the firm announced Tuesday.
The move comes as the company extends its real estate data coverage to 25 multiple listing service markets, representing about one-quarter of all U.S. Realtors.
Maverick’s customers collectively represent $6.5 billion in annual sales volume, according to the company.
The new board members are:
- Laura O’Connor — most recently president and chief operating officer at JPAR Real Estate.
- Ruel Macaraeg — senior manager of private equity AI and data at Ernst & Young and a technology advisor with Equity Angels.
- Marci James — a former marketing and outreach leader with Realtor.com and the National Association of Realtors.
“The real estate industry is long overdue for a smarter platform that puts brokerages back in control,” O’Connor said. “Maverick Systems is a powerful command center that simplifies complexity and helps brokerages scale with confidence.”
Industry turnover has long challenged brokerages, with agent departures costing billions in commissions annually. Maverick Systems says its platform uses analytics to help brokerages recruit and retain agents.
“Maverick Systems is leading the charge on intelligent brokerage operations, leveraging machine learning and data analytics to solve real business problems in real estate,” Macaraeg said.
James called the company’s recruitment dashboard “a competitive advantage for forward-thinking brokerages.”
“What sets Maverick Systems apart is its revolutionary recruitment dashboard that delivers unparalleled agent analytics and actionable intelligence — far exceeding the capabilities of any competing tool in the industry,” she said.
Founded in February 2024, Maverick Systems completed the Equity Angels Accelerator program and has been featured at industry events.
“The future of brokerage growth lies in data-driven decision-making and predictive insights,” CEO Diana Zaya said. “With this seasoned advisory board and AI-powered solutions, we’re not just keeping pace with industry evolution, we’re defining it.”
