It’s an incredibly competitive market out there for real estate and mortgage professionals, and monitoring the activity of potential customers at the top of the funnel is essential for success. If you’re still manually scheduling and tracking marketing campaigns, you’re missing out on a huge opportunity to communicate with prospects at the time that they will be most receptive.
That’s why we’ve invited Joe Welu, the founder and CEO of Total Expert, to speak at our engage.marketing event on the topic of Leveraging a Marketing Automation Platform. This session will help you discover how to segment prospects, nurture leads and kick your business into overdrive. Joe will also be part of a panel for our Executive Track on How to Create a Data-Centric Marketing Machine.
Joe founded Total Expert in 2012 and has been at the helm ever since. He’s passionate about empowering enterprise financial organizations and their relationships managers to take their marketing and sales efforts to the next level by delivering the right message at the right time to the right person – cultivating customers for life.
Joe regularly contributes to industry publications and speaks across the country on marketing, innovation and digital transformation. Prior to starting Total Expert, he co-founded and led one of the top-selling real estate teams in the U.S., achieving over $1 billion in sales volume.
And Joe is just one of the incredible speakers we have on tap.
Ryan Serhant of Bravo‘s Million Dollar Listing is our headliner.
Chris Heller, CEO of mello Home, is giving our opening keynote address.
Cory Treffiletti, CMO of Voicera, will lead the panel on The Next Big Thing: Virtual Reality, Augmented Reality and Voice.
Adam Constantine, digital content strategist at Movement Mortgage, will speak on Social Selling.
Matt Kaufman, head of marketing at Qualia, will speak on what the Customer Journey looks like for B2B.
Barbara Yolles, chief strategy officer at TMS, will give a master class on Marketing in the Millennial Era.
Don’t miss any of the speakers on our phenomenal lineup!
Need to register? We’ve made it easy here.
