Earlier this year, Fidelity National Financial, the nation’s largest title insurance company, acquired Commissions, Inc., a provider of web-based real estate marketing and CRM software for residential real estate agents and agent teams, pledging to grow the company’s business.
When the companies announced the deal, Fidelity National Financial Chairman William Foley said that CINC's “strong revenue and customer growth has been largely organic, with minimal sales force efforts needed,” adding that the title insurance giant planned to “leverage FNF's title sales force to proactively cross-sell the CINC product suite to our leading customers.”
Now, CINC’s product suite is about to get a little larger, as the company plans to acquire TigerLead, a real estate agent lead generator, from Move, Inc.
Move acquired TigerLead in 2012, before bringing the company with it when News Corp bought Move in 2014.
Move, which operates realtor.com for the National Association of Realtors, said that it plans to “focus its attention” on realtor.com and its other properties moving forward.
“Move will focus its attention and resources on its realtor.com products, and the evolution of our professional software businesses, including: Top Producer, Market Snapshot, FiveStreet, ListHub and Reesio,” Move spokesperson Janice McDill said in a statement to HousingWire.
McDill said that Move determined that Commissions Inc., which she called “a leader in its space,” would best serve TigerLead’s customer base.
“Commissions, Inc. recognizes that the TigerLead customer base is amongst the best agents/teams in the country and will continue to invest in their future success,” McDill said. “The transition of ownership of TigerLead to CINC is planned to be seamless and imperceptible to TigerLead customers.”
Financial terms of the deal were not disclosed.
HousingWire contacted Fidelity National and TigerLead for comment, but as of publication, neither company has responded.
This article will be updated if either company responds.
