New American Funding named preferred lender for American West Homes

The real estate industry is at an inflection point. Affordability has become the single most pressing issue for consumers, regulators, and professionals alike. For decades, buyers searched by list price, even though every lender knows that what really matters is the monthly payment a family can carry under underwriting standards. Now, search-by-payment is no longer a theoretical idea — it’s becoming the core infrastructure of real estate technology.