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Awards

2019 Tech Trendsetter: Brian Walerius

Chief Technology Officer, Total Expert

Brian Walerius, Total Expert chief technology officer

Brian Walerius played a key role in the company’s growth over the last several years. Walerius joined Total Expert in 2015.

Since then, Walerius has helped the company power marketing and growth for almost 15% of the U.S. mortgage market. In the last 12 months alone, Total Expert has made significant progress for lenders/bankers and their customers, all under Walerius’ technology leadership. Specifically, the company integrated with other technology providers, including Blend, Cloudvirga, Mortgage Coach and Sales Boomerang to fill gaps in the customer journey, make relevant offers around key life events in real-time, and analyze/optimize sales and marketing return on investment. The company also deployed the first generation of Journey Creator, an intelligent marketing automation that personalizes and humanizes customer engagement at scale, helping turn leads into customers – and retaining customers for life.

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The story for the housing market over the past three years has been, “Home sales are down, home prices are up.” Because inventory was so restricted after the pandemic, prices pushed higher even as demand weakened. That story may finally be inverting as unsold inventory of homes is now great enough that home prices are […]