Over the past year, Eric Bloomquist has been working behind the scenes at Radian to transform the title and closing experience for consumers. In May 2021, this vision was brought to life through titlegenius by Radian, a blockchain-enabled online portal that empowers consumers to shop for and save on title and closing services. As a self-described “real estate junkie with a focus on models and systems,” Bloomquist brought a creative and innovative approach to shaping the operational structure and strategy for titlegenius. Bloomquist led a project team of nearly 120 people in developing the portal and digital experience roadmap, including key touchpoints, how communications are delivered, go-to-market messaging, operational controls and staffing.
Additionally, Bloomquist and the team designed an agile framework that accommodates the complexities of state and local title regulations, allowing Radian to rapidly expand the footprint of titlegenius into multiple states.
VP, Centralized Purchase Services