How to develop female leaders in the housing industry

Today’s HousingWire Daily features a crossover episode from HousingWire’s Girlfunds podcast. In this episode, Sue Yannaccone, the CEO of Realogy Franchise Group, talks about developing female leaders, what women can do to better support other women and how she has created boundaries in order to create more balance between her work life and personal life, especially after a year like 2020.

Yannaccone is no stranger to the real estate industry. She oversees the franchise operations of Better Homes and Gardens Real Estate, Century 21, and ERA, as well as the franchise and owned operations of Sotheby’s International Realty and Corcoran.

Here’s a snippet from the Girlfunds article on developing female leaders:

I think that I’ve learned that to be the best me on all fronts requires boundaries. You need to prioritize you, and you need to prioritize what matters to you. For me, that is my family, my daughter, my husband and work. I heard this somewhere else, and I stole it from them. But they put purple blocks on their calendar, and they don’t tell anybody what the purple blocks are for. But, they know that it’s purple because it’s them time. They don’t schedule meetings, they put it in the beginning of the week, and they don’t feel an obligation. This is something I shared in a group with some of our next-gen leaders just before this call. You don’t need to give excuses for taking “me” time. And not everybody needs to know that you’re taking “me” time. We live in this environment where we think everybody needs to know everything we’re doing. How about just, “No, I’m not available.” Full stop. 

HousingWire Daily examines the most compelling articles reported from the HousingWire newsroom. Each afternoon, we provide our listeners with a deeper look into the stories coming across our newsroom that are helping Move Markets Forward. Hosted by the HW team and produced by Alcynna Lloyd and Victoria Wickham.

• Developing leaders with Realogy’s Sue Yannaccone