Katie Sweeney’s ability to create strategic partnerships grew the Association of Independent Mortgage Experts sponsorship contributions by over 100% within the first 90 days of joining the team at the beginning of 2020.
As AIME’s executive vice president of strategy, Sweeney shaped the organization’s 2020 strategy and oversaw the launch of multiple member-facing initiatives. Under her leadership, AIME has taken a data-driven approach to all facets of operations, developing and utilizing custom data models to assist with future initiatives and provide increased value to members and partners. Sweeney’s industry knowledge helped guide AIME’s member education efforts, recently through live videos and digital communication, to better assist independent mortgage brokers to improve their businesses. Sweeney formed a first-of-its-kind industry-specific vendor partner network, focused on providing access to services needed when starting a brokerage. In only a four-year time span within the mortgage industry, Sweeney has successfully brought to market an innovative, all-in-one platform and custom lender portal for the wholesale mortgage channel, managed new customer acquisition and portfolio retention for a top 10 government lender and formalized partnerships with over 50 leading lending institutions and service providers.