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Massachusetts Mutual Life Insurance Co.

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Annuity Product Markets to Buyers by Invoking Senior Financial Woes 

Jan 01, 1970By

Annuity provider Massachusetts Mutual Life Insurance Co. (MassMutual) is attempting to appeal to younger potential buyers by invoking the financial instability being experienced by seniors, the same generation as these prospective buyers’ parents. This is according to a story appearing in Investment News. “The insurer issued a new annuity product Wednesday with a simple marketing […]